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atelier no.01

About the project

LOCATION — Novi Sad, Serbia

PROJECT TYPE — Commercial Interiors

YEAR — 2026

The interior of Atelier No.01, a formalwear salon, is conceived as an elegant setting that turns shopping into a more personal experience. Classical references and contemporary design create a warm, intimate and refined environment.

Concept

Display and lounge areas are designed as one continuous experience, moving beyond the conventional retail format. Arched openings, curved forms and integrated lighting frame the collections, while comfortable seating areas encourage a slower and more relaxed visit.

Design and materials

Soft beige and powder tones are combined with natural timber, textiles and gold-toned details. Decorative mouldings, marble accents and sculptural lighting introduce classical references, balanced by contemporary furniture.

Spatial aesthetics

A contemporary interpretation of classical elegance gives the salon a subtle feminine character. Soft textures, warm lighting and restrained decorative elements bring architecture and fashion together within one coherent visual identity.